Retention & Churn

They don't complain. They leave in silence.

Passive churn is invisible in your support queue, because churning customers stop reaching out. ResponZ detects the accounts going quiet before they cancel, and the free users with enough friction to convert.

12–27%

of paying accounts churn silently, no ticket, no warning

They stop writing in. Your dashboard looks fine. Then the cancellation email arrives.

Your CRM sees payments. ResponZ sees the signals before the payment stops.

1

Churning customers stop reaching out.

They don't file a complaint. They don't send an angry email. They just... stop. Your support queue looks fine. It isn't.

2

The silence is the signal.

When an engaged account suddenly goes quiet, something changed. Maybe a competitor. Maybe a pricing objection. Maybe they found a workaround.

3

By the time you notice, it's too late.

The cancellation email arrives. MRR drops. You check their conversation history, the warning signs were there, weeks ago.

What this costs you

Wrong answers per month

of your total volume

~18%

Reopen rate impact

of "resolved" conversations

+12–27%

Hours reviewing manually

at 500 conversations/month

40h

ResponZ surfaces this in 30 seconds without reading a single conversation.

Common questions

We track this in our CRM.

Your CRM sees payments. ResponZ sees the support signal before the payment stops.

We don't have enough data.

You need 30 days of Intercom history. That's it.

Our CS team already handles churn.

Now they'll know who to call before it's on the cancellation list.

How much MRR are you losing silently this month?

Free · No credit card · 30 seconds to first insight

See my at-risk accounts

Three signals your CRM doesn't surface.

PASSIVE CHURN

Accounts going quiet.

Paying accounts that haven't reached out in X days. They're not complaining, they've already decided. Total € exposed: visible at a glance. Export the CSM list in one click.

UPSELL

Free accounts with enough friction to pay.

Accounts on your free tier with multiple support conversations but no upgrade. They use the product, they hit friction, they haven't paid yet. That's a conversation to have.

LEADS

Leads who engaged but didn't convert.

They reached out, they're interested, and they disappeared. ResponZ shows you who they are, how long ago they entered, and the quality of the first reply they received.

Churn Risk Score

Not just "this account might churn." Exactly why.

Every at-risk account gets a risk score built from three signals: negative sentiment, reopen rate, and recent trend. You see the reason (product bug, competitor, price, frustration) and the € exposed, so you prioritize the right conversations.

Acme Corp

Risk 87

📉 Negative sentiment trending up

🔄 Reopen rate 34% (↑ from 12%)

😶 Last contact: 18 days ago

€ exposed / month€1,240